Sunless Entertainment & Education for Ambition, Without Apology
Sunless CEO is a multi-media education and entertainment brand for ambitious beauty professionals ready to build something bigger. I blend sharp business strategy, real-world experience, and unapologetic personality to turn sunless artistry into scalable brands. Expect education you can use, content you actually want to watch, and advice that skips the beige. We’re bronzed, booked, and only a little bit unhinged.
Randi Milroy
meet the Owner
Randi is the founder of Sunless CEO and a longtime leader in the sunless and beauty industry, with over 20 years of hands-on experience building, scaling, and refining service-based businesses.
What started in 2003 as a single spray tan turned into a career defined by growth, grit, and a deep understanding of what it really takes to succeed in beauty, not just creatively, but operationally. Randi has built and led high-volume mobile teams, navigated rapid scaling, created systems from the ground up, and learned firsthand where most beauty businesses struggle and why.
Sunless CEO was created as a space for education, perspective, and honest conversation. Blending real-world strategy with candid industry insight (and a little humor), Randi focuses on helping beauty professionals build sustainable businesses without losing the joy that made them start in the first place.
Her approach is practical, transparent, and rooted in experience—not trends or theory. Because ambition deserves support… and growing a business shouldn’t feel like doing it alone.
